CHICILON MEDIA COMPLETES CAPITAL INCREASE OF 500 BILLION VND

Date posted: 24/12/2022, 12:00

This capital increase of 500 billion VND (21 million USD) raises Chicilon Media's charter capital to 750 billion VND (30 million USD), making it one of the companies with the highest charter capital in the advertising media industry in Vietnam. The primary purpose of this capital increase is to expand the scale of building media channels and upgrade media equipment.

The upgraded equipment incorporates advanced production technology with high technical content. All devices are integrated with 4G networks, along with big data collection and analysis technology. Advertisers can view data and analyze advertising effectiveness through Chicilon Media's CRM and IoT management platform, thereby developing effective future marketing strategies. Simultaneously, viewers can directly interact with the advertising screens by scanning QR codes to receive offers and promotional activities from businesses.

CHICILON MEDIA COMPLETES CAPITAL INCREASE OF 500 BILLION VND

Founded in September 2006, Chicilon Media Vietnam provides media solutions through its elevator TV and elevator poster systems. In 2008, the company received investment from DFJ VinaCapital and developed five major media channels, including building elevator TV, building elevator posters, supermarket TV, airport posters, and airport LEDs.

The company operates over 23,000 TV screens and posters, covering more than 2,300 residential and premium office buildings, 41 supermarkets, and 14 airports in major cities such as Ho Chi Minh City, Hanoi, Da Nang, and more. Chicilon Media commands over 70% of the building elevator media channel market share in Vietnam, reaching more than 40 million key consumers daily.

"With this additional capital of 500 billion VND, we aim to become a reliable strategic media partner for major brands. In the near future, the company will continuously improve service quality to meet various user needs," shared a company representative.

Not only leading in technology, but Chicilon Media is also active in social activities. During the pandemic, the company donated one billion VND through the Red Cross to help Covid-19 patients. Recently, Chairman Guo Zhi Feng donated an additional 500 million VND (22,000 USD) in the "Scar of Life" auction program to raise funds for underprivileged children with congenital heart disease across Vietnam.