
2021-05-05
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Source | : Marketing Catology |
Date | : 05/05/2021 |
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: Marketing Team |
On April 27, the ceremony to honour "Top 500 Fastest-Growing Enterprises in Vietnam in 2021" co-organized by the Ministry of Information and Communications and Vietnam Report was solemnly held at Sheraton Hanoi Hotel.
This year is the 4th year in a row that Chicilon Media has entered the list of Top 500 Vietnamese Enterprises. Along with the joint efforts of more than 360 company employees, in 2021, Chicilon Media was honoured to enter the Top 50, up 80 places compared to last year. This achievement has demonstrated outstanding competitive strength in the industry as well as the stable and sustainable development of the company in the current economic situation.
The ranking of enterprises in the FAST500 Chart is arranged based on double growth criteria (CAGR) in terms of revenue and business efficiency. In addition, criteria such as total assets, total labour, profit after tax and corporate reputation in the media ... are also used as supporting factors to determine the size and position of the enterprise in the industry. The top 50 are all leading enterprises in different industries in Vietnam such as Viettel, VP Bank, SSI, Masan, Thien Long Group, Hoa Sen Group... as well as other large enterprises in the market. These are all companies with stable development, outstanding business achievements and prospects, who have made active contributions to promoting Vietnamese brands to the world.
Over 15 years of development, Chicilon Media has formed 5 major media networks including Building TV and Poster channel, Airport Poster channel, airport LED channel and supermarket TV channel, covered in 5 cities Major cities include Hanoi, Ho Chi Minh, Da Nang, Hai Phong, Can Tho and at 14 major airports nationwide. Currently, the company has installed 22,000 screens, covering more than 40 million key consumers every day. In the era of information explosion and people's lives becoming more and more diversified, Chicilon Media's media channel has won the recognition of the majority of advertisers.
With unique communication advantages such as “reaching where the key consumers must walk through every day, high broadcasting frequency, ideal advertising environment and proximity”. Chicilon Media decoded the hundreds-year-old secret of advertising master – John Wanamaker: “I know that half of an investment in advertising is wasted, but I don’t know which half” to become the most effective communication platform in Vietnam. This is also the reason why for many years in a row, the building elevator channel has continuously been honoured to receive the award of "the most valuable communication channel for investment" in international advertising festivals.
"Brand promotion, product introduction - Choose Chicilon Media."